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Aura CX

Customer Experience Without Compromise

Connected Journeys

Connect contact center, CRM and digital channels into one seamless experience

Microsoft Teams Native

Extend Microsoft Teams and Microsoft technologies across the customer journey

AI Innovation

Use AI and automation to improve service, efficiency and employee productivity

Connect contact center, CRM and digital channels into one seamless experience

Use AI and automation to improve service, efficiency and employee productivity

Bring your own carrier

Talk to our Experts

Connect Every Part of the Customer Journey

Customers expect fast, consistent and personalized service wherever and however they choose to engage. But disconnected contact center, voice, CRM and digital platforms often create friction for customers, employees and operational teams.

 

Aura CX is Aura’s end-to-end approach to customer experience transformation. We bring strategy, technology, integration, adoption and ongoing optimization together to help you create more connected customer journeys and measurable business outcomes.

 

Built around the Microsoft ecosystem and open to leading CX platforms, Aura CX gives you the flexibility to modernize what matters without being locked into one technology or forced into unnecessary change.

Better Experiences. Stronger Performance.

Deliver more consistent customer experiences across every channel

Improve agent productivity and employee experience

Reduce customer effort, transfers and resolution times

Connect customer data, communications and business processes

Introduce AI and automation with clear business purpose

Improve visibility into customer and operational performance

Increase the value of existing Microsoft and CX investments

Modernize customer experience without unnecessary disruption

Deliver Better Experiences Across Every Interaction. From First Contact to Final Resolution

Engage Customers Anywhere

Be where your customers are with consistent experiences across voice, chat, email, messaging and digital channels.

Empower Employees

Give agents and customer-facing teams the information, tools and AI-powered guidance they need to respond faster and work more effectively.

Connect Systems & Data

Bring communications, CRM, customer data, knowledge and business applications together so employees have the context they need in every interaction.

Optimize Performance

Use analytics, reporting and AI-powered insights to improve service performance, customer satisfaction and operational efficiency over time.

Built Around Your Business

Microsoft First. Open by Design. Powered by AI.

Microsoft Customer Experience

Bring Microsoft Teams, Dynamics 365, Azure Communication Services and Microsoft Copilot together as part of one connected customer experience strategy.

Open CX Ecosystem

Integrate the platforms and applications that already support your business, including leading contact center, CRM and customer engagement technologies.

AI-Powered Experiences

Apply AI where it creates practical value through agent assistance, virtual agents, intelligent routing, conversation intelligence, summarization and customer insights.

One Partner Across the CX Journey

Aura CX is delivered through Aura One, our customer success framework for managing enterprise technology. It provides a structured approach from strategy through to ongoing improvement.

Plan

Understand your customer journeys, operational challenges, existing environment and future goals before choosing the technology.

Integrate

Connect communications, contact center, CRM, data and business applications without introducing unnecessary complexity.

Adopt

Prepare employees, managers and operational teams to use new capabilities confidently and effectively.

Optimize

Use analytics, AI, automation and managed services to improve performance and customer outcomes after deployment.

About Aura One

Let's Build a Customer Experience Strategy That Fits Your Business

Whether you are modernizing your contact center, expanding Microsoft CX, introducing AI or connecting existing platforms, Aura helps you turn customer experience technology into measurable business value.